Why We Do What We Do
-by Founder Shaun Griffith
America faces many challenges. From my perspective, the two most imminent concerns are of health and wealth. More correctly, the primary concerns are a lack of health and wealth. To be fair, most people become unhealthy and poor honestly; that is, they do not do bad things but rather do not do enough good things to prevent problems. Learning about nutrition, exercise, fitness, financial planning, investing and taxes requires time. Building good habits requires months and sometimes years. Many of the results are slow and undramatic which diminishes motivation. Both physical fitness and financial security are lifetime pursuits that reward small, but consistent, efforts over time more than valiant efforts in spurts.
Health in America
Roughly in 1 in 3 adults in America is obese, and about 1 in 3 Americans will have diabetes by 2050. These statistics surely alarm, and the facts about heart disease and myriad other known diseases which may be prevented by lifestyle choices do not offer much more hope than the diabetes and obesity statistics. Of course, this is a generalization, but some of the most significant health concerns in America are either caused, or at least aggravated, by poor lifstyle choices. The highly processed, manufactured foods that most grocers vend have been artifically altered. The farm industry genetically engineers and fertilizes plants to grow in nutrient depleted soil. Meat and dairy products often arrive in the supermarket as byproducts of growth hormones. Virtually all packaged foods contain preservatives foreign to our bodies' digestive systems. In short, we fight an uphill battle. Add in sedentary lifestyles due to office work and video entertainment, Americans need to work hard to stay healthy. Most people already know that they need to make positive changes but do not know where to start. That is why I am building a business in the fitness industry.
Wealth in America
When baby boomers were children, America had debt from the Great Depression and the Second World War, but it was still a creditor nation. The boomers witnessed the end of the gold standard and America's transition into a net debtor; now, America ranks as the largest debtor nation. The coupling of massive debt and the loss of mineral-backed currency has caused American currency to lose value, and inflation to run amock. Even hard working people who have the good fortune of consistent employment without layoffs, illness or injury will likely suffer a lower standard of living at age 60 than they have at age 30. Now, more than ever in American history, people need sound financial planning and advice.
Many people in the financial industry see the next 15 years as an asset grab - a chance to cash in on the transfer of baby boomers' collective assets to their children. This shortsighted approach robs America of its future; now is the time to teach sound investing to both the boomers and their children to shore up America's economic future. That is why I am building a business in the financial services industry.
Many people in the financial industry see the next 15 years as an asset grab - a chance to cash in on the transfer of baby boomers' collective assets to their children. This shortsighted approach robs America of its future; now is the time to teach sound investing to both the boomers and their children to shore up America's economic future. That is why I am building a business in the financial services industry.